Text by Ashley Kane.
Responsible for dramatically changing the style of the 1950s, Dior created the “new look” which used lots of fabric and exaggerated the hourglass shape of the female figure. The new look was in direct contrast to the frugal and plain styles during the war, but women and the fashion industry embraced the move back to glamour.
Though finding glamour and drama as important as Dior, Balenciaga went in the opposite direction in his silhouettes, making them sleeker and broadening the shoulders and removing emphasis on the waist. This shape gave way to the sack dresses and tunics that became popular in the next decade.